Business

How a .INC Domain Can Work to Your Advantage

wealthgram
wealthgram
3 Min Read
How a .INC Domain Can Work to Your Advantage

.INC is a premium domain extension for businesses that want to be taken seriously. Finding the perfect name for your business is a personal and thoughtful decision. Your domain name represents the core voice of your business. It should represent your brand with confidence. That comes crashing down when the domain name you want isn’t available. Here is where .INC domains comes in. Whether you’re a startup just launching your website, a growing business or an established enterprise, a .INC domain can work for you! Here are a few examples of how companies from around the world have used .INC to secure a powerful and professional domain for their business.

Contents
Strengthen BrandingImprove SEOShort & SweetPresent ProfessionallyImprove Geographic Reach:

Strengthen Branding

The long formal name your business is registered as may not be the same as what you or your customers use most in the day to day. Match your domain name to the common name or abbreviation that your clients use. This will help your customers find you and avoid typos and confusion when accessing your website. Businesses like The Experience Exchange upgraded to the short and powerful tex.inc.

Improve SEO


Getting to the top of search rankings on Google is difficult so don’t make a domain name mistake that will constantly have you fighting a tougher battle. Google notes that .inc (as a gTLD) is treated equally to .com in search placement, meaning the domain you choose before the extension is crucial. Collab.inc upgraded their domain from collabcreators.com and in turn have had greater success in SEO.

Short & Sweet


Shake off the extra characters and let your brand name shine. Get the domain name you want without the added clutter. Businesses like Technology & Humanity Inc. secured a 2-letter and catchy abbreviation to their brand name, a thoughtful upgrade from their previous domain digital.

Present Professionally


“Inc”, short for incorporated, is internationally recognized as a credible and professional business. If you already have the domain you want for your main website, that doesn’t mean there isn’t an opportunity to own and use your exact match to your brand’s official incorporated name. To match your corporate identity host your corporate content or investor relations page with the domain that means business. Docebo launched their investor relations page on docebo.inc when their company grew.

Improve Geographic Reach:

Unlike ccTLDs, .inc domains are not restricted by region. If your business is looking to expand internationally this professional extension is globally recognized as an identifier for business. Businesses around the world have adopted “inc” into their name without the official incorporation status. Shift-plus.jp upgraded to shiftplus to lose the geographic restrictions of their extension.

 

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